After Microsoft uncovered Recommended retail prices for their new next generation consoles Xbox series s and Xbox series x, many representatives of the gaming industry noted that these offers will be beneficial primarily for consumers, and the platform owner will have to work at a loss.
Corresponding to Benji-Sales analyst, VentureBeat Portal Editor and Insider Jeff Grubb hastened to confirm this idea. He wrote that Microsoft will sell both consoles to itself “in the red”. Moreover, in the case of the Xbox Series S, the loss will be greater than in the case of the older console.
Yes. It’s taking a loss on both the S and X, and it seems like it’s taking a bigger loss on S.
– Jeff Grubb (@JeffGrubb) September 9, 2023
Among other things, Grubb believes that at $ 499, Sony will also lose money on every PS5. According to him information, the production of one PS5 itself costs the Japanese company $ 470, excluding packaging, international and regional transportation and storage. Roughly the same numbers are looming in the case of Microsoft consoles.
Yo, maybe Sony will take the huge loss again, but would you? The way people talk about PlayStation 5, they should be able to sell it starting at $ 500 and do just fine. And even that would be taking a loss.
– Jeff Grubb (@JeffGrubb) September 9, 2023
A negative start for consoles is nothing new in the gaming industry. In this way, companies are trying to quickly gain market share, and subscription services, which are now available at both Microsoft and Sony, as well as the sale of branded accessories and peripherals, are designed to cover the costs.
Xbox series s will be available in Russia from November 10 at a price of 26,990 rubles, and Series X will cost 45,590 rubles. Sony is in no hurry to reveal the cost of its next generation consoles.
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