Company EA Sports announced the renewal of licensing agreements with the National Hockey League and the sports organization Ultimate Fighting Championship for several more years.
Exclusive rights to release new parts of the mixed martial arts simulator UFC will be valid until 2030… Terms of contract with NHL were not disclosed, but both sides described it as a “multi-year deal.”
“EA Sports NHL continues to introduce the sport to people through realistic and engaging gameplay. The past eight months have proven how important EA is in enabling fans to continue to play hockey in a pandemic with EA Sports NHL. Our approach to competitive gaming has generated interest a younger audience that first gets to know the National Hockey League through EA Sports NHL. Continuing engagement with the fan community is what makes EA different, and we look forward to continuing this incredible collaboration, “said NHL Chief Brand Manager Brian Jennings.
As part of strengthening the UFC franchise, both companies will be responsible for creating innovative new experiences and additional opportunities for fans around the world to join the world of MMA. Among them is the expansion of platforms available for play, including mobile…
“EA Sports has become a natural extension of the UFC brand and an essential way of interacting with our fans. We’ve just released our most successful game to date. [EA Sports UFC 4]but EA continues to prove that we have room to grow to introduce the sport to even more people. We’re going to continue pushing the boundaries together and creating incredible games that all UFC fans will love, “said Tracy Blechinski, Senior Vice President of UFC Global Consumer Products.
IN NHL 21 and Ufc 4 currently playable on PlayStation 4 and Xbox One. Simultaneously with the exit Xbox Series X / S and Playstation 5 both games will be available on next-gen consoles for backward compatibility.
Read also: Memory Enough: Microsoft Confident Xbox Series S Owners Enough Built-in SSD for Games…
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