Xiaomi leads the online market in Russia, leaving Samsung and Apple behind

Analytical company Counterpoint Technology Market Research reported that the Russian smartphone market is now leading Xiaomi… This data is for the last quarter of 2023.

The share of sales of Xiaomi smartphones online was 31%… Second place was taken by Samsung with a share 27%… Three leaders closed Apple15.5% sales. Analysts noted that it sank heavily over the year Huawei… If in the fourth quarter of 2019 its share of sales was 31.2%, then a year later – only 14.8%… This is obviously to blame for the lack of service support. Google on the devices of the manufacturer.

Analysts also told where consumers made online purchases most often. 35.1% sales fell on the network “M.Video – Eldorado”… Followed by “Messenger” (16.3%) and MTS (14.4%)… In general, people make online purchases of smartphones in 35% cases.

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