Company Sony invested tens of millions of dollars in computer business Playstation… This was posted on the LinkedIn job site on the profile of SIE Sales Analytics Manager Jerry Liu.
In his resume, he indicated that he was involved in the development of predictive models and reporting systems for “the new $ 50 million PlayStation on PC business” and also facilitated a partnership with Epic Games on the game Horizon: Zero Dawn and was engaged in the analysis of a more aggressive pricing policy, as a result of which the company received an additional income of $ 7.5 million.
Since then, Liu has already deleted the mention of this, and only a screenshot of the page remained on the network. However, the question arises as to what this amount was needed for. It is likely that the company will continue to grow its library of games on PC…
The PlayStation business model still relies heavily on the console market, unlike Microsoft, whose Xbox brand has long been closely associated with the PC through Windows, but, nevertheless, in recent years, there have been obvious shifts in the strategy of the Japanese platform holder towards expanding the audience. at the expense of computer users.
In 2023, Sony has released five PC exclusives with Playstation 4… These included Heavy rain, Beyond: Two Souls, Detroit: Become Human, Death stranding and Horizon: Zero Dawn…
Read also: EA Extends NHL and UFC Game Rights, Mixed Martial Arts Simulator Expands Platform List…
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