Company Microsoft decided to lower the price of the console Xbox series s in the Japanese market. This is reported by the edition Famitsu…
The original price for the junior new-generation console was 32.98 thousand yen (about $ 313), and for the Xbox Series X – 49.98 thousand yen (about $ 474).
Sony then revealed its prices. So, the cheapest console of the Japanese company PS5 Digital Edition will cost 39.98 thousand yen (about $ 379).
With this in mind, Microsoft has decided to reduce the price of the Xbox Series S to 29.98 thousand yen (about $ 284). As a result, it can be positioned as a system that is as much as 10 thousand yen cheaper than the competitor. The price of the Xbox Series X has not changed.
It’s no secret that Microsoft is trying to gain a foothold in the Japanese market. The company was able to take certain positions in the era of the Xbox 360, but with the Xbox One, it lost almost without a fight to competitors.
Perhaps the bet will be on the small size of the younger console of the new generation. In addition, the head of Microsoft’s gaming division Phil Spencer previously announced his desire to acquire a Japanese studio to interest local audiences.
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