The biggest challenge for Microsoft and Sony in the launch season Xbox Series X and Playstation 5 it may not be the difference in technical specifications, price or exclusive games, but the consequences of the impact of the COVID-19 coronavirus pandemic infection on the world.
Many gamers may simply not have enough money to buy new consoles. In addition, according to many rumors, supply chain problems caused by the impact of the pandemic can lead to delays in production chains and cost increases.
It is precisely the question of adapting Microsoft plans in the current environment of the COVID-19 pandemic that the head of the Xbox discussed in a new interview for the BBC Click program. Phil Spencer. As you might guess, the platform holder intends to pay even more attention to the services provided..
“It seems that we are entering a period of great economic uncertainty. The macroeconomic environment is probably the direction that I pay most attention to. We see how people are affected by temporary leave and layoffs. This is unpleasant. And we are acting here as leisure activities. We are not a compulsory need, we are not food or housing, therefore, at the time of launch [новой консоли] we need to pay attention to this. How do we make the Xbox Series X as affordable as possible? How do we give the buyer a choice? “
To make the change of generations as smooth as possible, Microsoft will bet on a program that will allow players to pay for the new console in installments. However, given the economic situation, Spencer will not be upset if this year the Xbox Series X goes in a smaller print run than it could in a more relaxed time.
The main thing for Microsoft is the increase in the number of subscribers to the Xbox Game Pass, a service that is now available on Xbox One and PC. He will work on the new platform.
“We offer the program Xbox All Access, which allows people to buy their next console using monthly payments. If now is not the best time for you to buy a new set-top box and you are going to stay with the one you already have, we will continue to support it“
“But our strategy is not built around the device, but around the player. If this year the family decides not to buy a new Xbox, then this is normal. Our strategy is not tied to how much Xbox we sell this year.“
“Our focus is on providing services through the Xbox Game Pass subscription service., which allows people to build their library for a monthly fee. Backward compatibility provides the audience with the opportunity to play thousands of games when moving to the Xbox Series X. In turn, the solution Smart Delivery lets games move with you to the Xbox Series X at its best“
On sale Xbox Series X due by the end of this year. Microsoft plans to demonstrate new games from its studios in July.
See also: Japanese launch of Xenoblade Chronicles: Definitive Edition for Nintendo Switch was one of the best in the series
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