this week Lucasfilm announced the start of sales of books and comics in the universe “Star Wars“dedicated to the new setting. It’s about”Rise of the Republic“. Edition GameMAG spoke in detail about the situation inside the studio and the prospects for new works.
In particular, we were talking about the writer Justine Ireland, who is called the architect of the Rise of the Republic. The woman is widely known for her racist views. She regularly criticizes “white men” and complains about “white privilege”, as well as snarls at criticism from Star Wars fans.
Considering the latest showdown between the creative director of Lucasfilm Pablo Hidalgo with fans of the series “Mandalorian“Some recalled Ireland’s provocative remarks. To which the writer responded with a series of Twitter posts, the meaning of which boils down to the banal thought:” white men “should not buy books in the Star Wars universe.
The journalist acted as a catalyst for the discussion Geeta Jackson… She noted that political apathy has long been a standard practice among content creators. Otherwise, they risked losing part of the audience.
“If you think it’s normal practice to call fans assholes, do you have additional revenue streams? Patreon? Or advertising revenue?” – she wrote.
Ireland reacted to this. The writer explained that if people do not share her political views, then they should not buy books from the Rise of the Republic series.
“Now there is a shop on every corner Amazon or Starbucksand I’ve worked in poorer places. We only live once, “she said.
It’s pretty funny to hear this from a writer who hides behind a big brand, because the latter suffers from such statements in the end. Here you can immediately recall the former executive vice president EA Patrick Söderlundwhich suggested that players not buy a shooter Battlefield v, which was guided by … the opinion of his 13-year-old daughter. The failure of creation DICE clearly proved how “effective” such marketing is.
Similarly, the situation is now developing in the publishing house Dc comics, which at the end of 2023 was covered by another wave of layoffs, and half of the comic book series were simply closed. The situation is no better in Marvel Comics.
See also: New Phase of Civil War: The Mandalorian Fans Strike Back at the Lucasfilm Troll
Rise of the Republic kicks off at Lucasfilm: Kennedy faction loses but does not surrender
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