In the next console generation, which should begin at the end of this year, Microsoft will try to regain the positions lost in the present. About this head of the gaming division of the corporation Phil Spencer stated in an interview IGN.
“Our mission is to bring back the people who quit the Xbox.”
In parallel, Microsoft will work to attract a completely new audience to the brand and develop the cloud gaming service xCloud.
Microsoft made a lot of mistakes while cooking Xbox one to launch, Spencer admitted. The current team tried to take them into account when creating the Xbox Series X. The new console will be promoted primarily as a powerful gaming device with unique gaming services and interesting games.
Phil Spencer also mentioned the price as a critical element for the success of the console, recalling that in this regard the Xbox One was less attractive against the background Playstation 4. First of all, the cost, not the game line, was crucial at the start. In the first year or two, the competitor did not have a big advantage in games, Spencer believes.
“The price usually plays a critical role. Games are, of course, important. But let’s look at the beginning of the current generation, for the first two years. Of course, everyone has their own tastes, but I don’t think that there was a dramatic difference in games.”
Western users believe that Spencer’s comment may indicate Microsoft’s desire to set the cost of the Xbox Series X at the price level of the PlayStation 5 – even if it means that it will have to sell the console at a loss longer than usual. Earlier, Phil Spencer said that his team was personally supported by the head of the corporation, Satya Nadella and financial director Amy Hood.
It is also possible that the Xbox Series X will cost more than the PlayStation 5, but the difference will be less than the psychological mark of $ 100, observers say.
IGN editors praised Spencer for his efforts and noted that Microsoft has recently come with great confidence in the Xbox Series X. Journalists think that now she is doing everything right – all that can be done is to surprise games from internal studios.
Spencer was also shown the results of a recent vote on the IGN website.where the PlayStation 5 defeated the Xbox Series X. 43.3% of respondents plan to buy a new Sony prefix, 25.7% plan the Microsoft system. Another 12% are going to acquire both.
The results did not seem surprising to the representative of the Xbox, since the PlayStation 4 is the absolute leader of the generation and significantly exceeds the Xbox One in sales. The PlayStation brand has a lot more fans today.
Spencer praised Sony for the hard work, adding that Microsoft also has a lot of work to do. He is confident that the current plan of the Xbox team can shoot and become victorious.
Speaking about the conversation and the outbreak of the global crisis associated with the coronavirus pandemic, Spencer indicated that people began to play more. Sales of consoles and subscriptions to the Xbox Game Pass are growing. At the same time, there is a negative train – the number of unemployed is rapidly increasing, which, as Satya Nadella said recently, makes you wonder how popular the consoles of the new generation will be at the time of launch.
For its part, Microsoft intends to offer players to upgrade from Xbox One to Xbox Series X Xbox All Access.
In the coming months, Phil Spencer’s team will start talking about games for the Xbox Series X.
Read also: VGC: Capcom froze PS4-exclusive Deep Down when it was almost ready.
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