Tag: term
VP Brand Transformation Electronic Arts Ellie McCarthy believes that with the growing popularity of interactive entertainment, the concept of “gamer” has disappeared, and the marketing of products and services …
Ellie McCarthy, Vice President Electronic Arts on Brand Transformation and Keynote Speaker on Gender and Language, said the term “gamer” has long been outdated and fewer users identify as …
Public Relations Manager Remedy Entertainment Thomas Pooh in a conversation with IGN commented on the development of games for the new generation of consoles. He noted that in terms …
Company Warner Bros. Interactive Entertainment decided to place significant emphasis on games that develop according to the service model. The relevant information was published on its official website in …