Award ceremony American Academy of Motion Picture Arts and Sciences (“Oscar 2023“) set a new anti-record. Show ratings were the worst for the entire existence of the award.
According to analysts, only 23.6 million people watched the ceremony on the night of February 9-10. Thus, views fell off immediately by 20% (six million viewers compared to last year), respondents rated the show by only 5.3 points out of 10 (-31%).
In 2019, the performance of the ceremony was as follows: 29.6 million viewers, a score of 7.7 points. Oscar-2018 holds the second line in anti-rating – 26.5 million viewers.
At the same time, the organizers of the ceremony managed to arouse the anger of VFX specialists who did not appreciate the strained jokes James Corden and Rebel wilsonwho went on stage in the ridiculous costumes of their characters from the failed movie musical “Cats“. As stated by the press service of the movement Visual effects societyThe work of VFX experts deserves respect, but they are trying to make scapegoats out of them, blaming the film for the commercial failure.
The position of VES is quite understandable, given the intense mode the teams responsible for special effects have to work. Do not forget about the tight contracts, because of which some studios are trivially balancing on the brink of survival.
A great example of the deplorable state of the industry is the company’s history. Rhythm and huesreceived the Oscar in 2013 in the category “Best Special Effects” for the film “Life of Pi“. Even before the award ceremony, the studio filed for bankruptcy.
When the members of the VFX team tried to talk about the difficulties from the stage, the organizers drowned their speech with loud music from the film “Jaws“
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