“Directly Influencing the Industry”: LGBT Gamers Choose Consoles and Spend More on Games – Nielsen Research

Analytical Firm Nielsen published the results of a large-scale study of the gaming audience, according to which about 10% of gamers are representatives of the LGBTQ + community… See the main points from the report below.

  • Of all respondents, 10% were LGBTQ +. Of them 40% identify themselves as gay or lesbian, 50% I call myself bisexual, and ten% define themselves as transgender.
  • LGBTQ players on average spend a month on 8% more money for your gaming hobby than other users ($ 16.01 against $ 14.78 respectively).
  • Favorite genres of the LGBTQ + audience are fighting games, horror, role-playing games and simulations.
  • Most LGBT players prefer consoles (77%), when only a small part of the respondents (29%). 38% prefer platforms Playstation, 22% choose Xbox and nineteen% spend leisure time using systems Nintendo

Nielsen notes that LGBTQ audiences are very active today, and they have a direct impact on the industry.

“The survey clearly demonstrates that a separate community is actively developing within the gaming audience, which directly affects the entire industry as a whole. trends “, – the representative concluded the report Nielsen

Sony released a game earlier this year The Last of Us: Part II, the main character of which is a lesbian. In the near future, Microsoft will send a project to store shelves Tell me why – The first release from a major publisher in the story of a transgender hero.

Read also: BioShock in Russian: Atomic Heart will be released on PS5 and Xbox Series X – music from DOOM composer Mick Gordon sounds in the new video

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