Apples without clouds: Apple invited cloud platforms from Microsoft and Google to its store, but with one condition

Various companies continue to invest large sums of money in the development of digital technologies, trying to proactively grab a piece of the potentially attractive cloud gaming market. These include Google with his Stadia and Microsoftplanning a full-scale launch xCloud already this fall.

Unfortunately, today these players do not have the opportunity to occupy a strategically important platform, namely, devices running operating systems. iOS

The reason lies in the general closed nature of the ecosystem Apple and unwillingness “apple“companies go towards third-party cloud services.

However, Apple does not completely close the doors for Microsoft and Google. In anticipation of the release iOS 14 the corporation has updated the rules of its digital App Store, making a transparent remark towards cloud services, explicitly specifying that they can freely exist within the platform. This could potentially mean that in the near future players from all over the world will have access to high-quality modern games on their iPhone and iPad thanks to streaming, but this will be hampered by a number of stringent requirements from Apple.

So, according to the new conditions of the App Store, all cloud services that plan to enter the platform must offer the audience all their content within the framework of separate positions. In other words, if Microsoft wants to share xCloud on iOS devices, then she will have to make separate cloud applications for each of the games in the Apple digital store (and in the directory Xbox Game Pass literally hundreds)

What’s more, Apple requires each of its hundreds of separate cloud gaming apps to work directly with its payment processor and earn 30% of every in-game transaction. For example, an iOS user decided to buy a skin in the cloud version of Gears 5 – Apple received 30% of the revenue.

This approach completely flies in the face of Microsoft’s philosophy of offering all cloud gaming in a single Xbox app. As of today, she has no plans to release on iOS, limiting herself to Android.

As for Stadia, where each game is sold in the Google store for money – often $ 60 – Apple actually wants to get 30% of sales if the user makes purchases when launching the cloud platform on iOS.

See also: Tapping on his wife’s buttocks: Half-Life: Black Mesa developer talks about recording sounds for the game

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