Publisher’s share price Ubisoft grew immediately by 5.54% after the appearance news on Ubisoft Massive’s development of a massive Star Wars game… The market reacted positively to the de facto end of the monopoly Electronic Arts at the disposal of the license for Star Wars in the console segment.
At the same time, the share price of Electronic Arts itself fell by 3%… Previously official representatives Disney assured that EA will remain their strategic partner, but other companies will now make games under the Star Wars license. The franchise is expanding in different directions, and it makes no sense to limit itself to EA alone anymore.
The Ubisoft Massive project is still in its early stages of development. More Star Wars game announcements are expected this year.
Read also: Unexpectedly: Ghost of Tsushima surpassed The Last of Us Part II in sales for 2023 in the American PS Store…
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