In an interview with the publication GamesIndustry.biz the leader PlayStation Jim Ryan spoke about desire Sony find the right balance in your relationship with your audience. The company believes that staying true to its path of development is a good opportunity to consistently attract new players, but at the same time it is looking for other ways to expand its user base.
One of these is the creation of games where girls play a central role, another example is the increased coverage of various regions and local markets.…
“We’ve done a lot of work in terms of creating female protagonists, and it really resonates with the female audience within our community – the user base is growing.
But there are other factors as well, such as geographic features. The PS4 has succeeded in capturing the attention of Germany and the Middle East, but even there we still have a lot to do. There is also Asia, besides Japan, which also has great potential for us. The same can be said about Latin America, “concluded Jim Ryan.
Launching the console Playstation 5 slated for 12 november, in Russia the console will start selling from November 19…
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