Nintendo is actively following this decision. Sony – the company is studying the market reaction to the price increase without improving the console hardware. If this trick works, then Sony itself may do the same.
For example, the PlayStation 5 may have a new model with minor improvements, but with a higher price – thus Sony can earn more and more effectively deal with the deficit. But these are just assumptions.
Mid-life console upgrades became the norm with the PS4 Pro and Xbox One X, but they also offered improved performance – the Switch OLED is more like a new revision, but with a higher price tag.
Investors didn’t like Nintendo’s decision, which caused the stock to drop slightly. At the same time, analysts differ in opinion – some believe that the new console does not justify the increase in cost and sales will decrease, while others are sure of the opposite.
Switch OLED comes out in October – in Russia prices will be 30 449 rubles.
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